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It’s “THAT” Customer Again

Posted on : 10-05-2011 | By : admin | In : Articles

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The customer is always right

How many times have heard of that one before. And most of the time, it’s the customers themselves who say it, as a means to justify how acceptable their demands are disregarding how absurd/ridiculous in really is in fact.

We love our customers. Of course we do. But there’s just so much that we can do or give to them. But occasionally there will always be that “ONE” customer that comes along and gives us hell. You’ll know it when your businesses start to suffer up to the point it affects the results you give the other customers.

When this happens then you know it’s come to the point we have to cut this one loose.

It’s a good idea to keep a constant lookout for these “customers”. It’s best if you can identify them before they really drain you dry.

Here are some signs that you can look out for.


Will you please?

They unhesitatingly and openly take advantage of you. Some may be a little more subtle, as a means of “testing the waters”, but at the end of the day they always show their true colors.

The next thing you know they’re well over your head. They will be friendly and that is how they’ll get you to do work for them for free. They will always play the “FRIEND” card. A little favor here, and a little favor there. At the end of the day, not only do they expect special treatment from you, they DEMAND it.


Next we have the uncertain customer. Sometimes they are so unsure of themselves they even wonder what are they doing there talking to you in the first place. These customers are definitely hard to deal with as they will change whatever the requested as often as they change clothes.

The worse part is, after going through so many changes, you end going what the requested in the very first place. A simple project can be dragged into the length of a big one. It’s easy to go over-budget and past the deadline with these people.


Picture Perfect

These groups of customers are never satisfied even though they are well aware of what they are getting BEFOREHAND. These people expect a work of a masterpiece when buying something that costs a penny. They also always change their minds and every tiny detail is painfully and (time consumingly) looked for as intently looking for a flaw to blame on. These people usually disappointed if they can find nothing wrong with a service or product that they bought.


It’s an emergency

For these kinds of customers, it’s always is an emergency. The work that they want you to perform is always top priority and anything else is not as important.

They expect their orders to be processed first even though they are the last ones that came in. In many cases, they do get their way because they will bug you to the point you’ll do their work first just for them to get off your shoulders.

One thing these customers seem to have in common is even though they can be as demanding or obnoxious as a customer can be, they are not willing to pay extra for the extra services requested.

Interesting isn’t it?

One way to deal with these customers is to write down what’s needed and required from you and your customer beforehand. When you have everything down in writing (such as a contract or agreement) then you have no other obligations outside the contract to the customer.

Think of the legal document as a means of protecting you, your business and employee.

A Blog For Your Business

Posted on : 10-05-2011 | By : admin | In : Articles

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When it comes to running a successful business, there is no denying that the one of the main driving force behind its success is in fact the power of networking.

Creating and maintaining relationships with customers, partnerships with other businesses, all this are known as networking. Just ask any boss or CEO of a successful company and he can tell you that networking is always priority.

Since the internet came along, there has never been a better, easier, and cheaper medium for networking. Companies and businesses worldwide have enjoyed increased sales, revenues, customer base and company growth thanks to the World Wide Web.

What was once a luxury is now a necessity.

Therefore its more important now than ever that you have your own web site or blog. Be it business or personal a blog is your chance for creating the reputation and branding that is crucial for any business.

Here are some reasons why having a blog for can be a boon for your business.

If you really go one step further and actually “connect” with your customers or partners then you have secured a more sustainable source of income from them.

Don’t treat customers like a tissue (where they are only good for one wipe). Customers can be loyal and these are the best kind there is.

Go the extra mile and connect with them. Build a relationship with them. Yes it may take the time and effort, this applies the same with every business out there. If you put in time and effort, you will be rewarded tenfold.

And in the case with customers, IT IS ALWAYS WORTH IT. There is no such thing as a wrong investment when investing effort with your customers interest in mind.

Current customers that you have are excellent candidates for any future products and services that you may be offering. If they had a pleasant experience buying from you, chances are that they will always come back to you again…and again…and again.

The next benefit of having a blog is that a blog is a excellent platform for new potential prospects to land on. One method of pulling in new customers is to offer incentives or rewards (or discounts on their next purchase) for existing customers who refer other people to your blog.

This creates a “chain-like” effect and goes on. And as a business owner, having a blog that goes viral is the best thing that you can ever hope for. A marketing campaign that just keeps getting BIGGER and better on its own.

Another reason for having a blog is because its also a perfect platform to expand your niche. There are many approaches to marketing a niche even if you have chosen just a single one. Take for example that your niche has something to do with Golf.

In addition to providing current news and interesting articles on Golfing, you could also provide golf guides and tutorial which comes in the form of e-books or videos.

Or you could affiliate with travel companies, hotels, country clubs, resort offering a getaway weekend of Golfing which they can enjoy a discount only can be found on YOUR site.

You get the general idea right?

There are many potential money-making platform on the internet and having a blog is just one of them. The internet is big and its ever-growing, so not to worry, you still have your piece of the big pie. You just have to know where to find it.

Benefits Of Listening To Your Customers

Posted on : 06-05-2011 | By : admin | In : Articles

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Just how do you know what your target audience really wants without them telling you (in some form or another) what they really wanted in the first place right?

Many people are comfortable with assumptions and when it comes to business, assumptions means taking risks. Risks which can pay off, or on the other hand, cost you time AND money.

So getting feedback from customers here is just as important for you, your business and as well as customers. If you can give customers what they want, more customers will seek the products and services that are offered and when customers are happy, so will you (and your business).